How to make $100k+ in private practice without social media

with Marina Blake, Erica Hanlon, & Joel Smith

CAN YOU RELATE?

You’re here to make an impact and help people.

You show up and serve your clients every single day.

And you hate to admit it, but the truth is you’re tired. You wish you could spend more time with friends and family. And you’re over trying to figure it all out on your own.

You’re ready for MORE. More freedom. More money. More time and energy to spend on living your life and helping your people.

YOU’RE READY FOR A NEW WAY OF DOING THINGS

YOUR NEW REALITY

Get fully booked with private-pay clients

Make as much money
as you want

Create more time
for friends & family

Know exactly how
to market your practice

We’ve been where you are

We were overworked, underpaid, and battling major burn out.

And when it came to business, we were clueless about marketing or how to get private pay clients. Until we started coaching each other.

Now we each run practices making multiple 6-figures with ease (while being 100% ourselves).

We believe that helping people and crushing it financially don’t have to be in opposition.

We think community and mentorship with other successful therapists is key to success.

We learned this sh*t the hard way so you won’t have to.

HI! WE’RE MARINA, JOEL, and ERICA

INTRODUCING THE…

THE STEP-BY-STEP PROGRAM FOR SERVICE-FOCUSED THERAPISTS READY TO BUILD PROFITABLE PRIVATE PRACTICES WITHOUT BURNING THEMSELVES OUT

Total Freedom Private Practice

Total Freedom Private Practice

THE STEP-BY-STEP PROGRAM TO CREATE YOUR PROFITABLE PRIVATE PRACTICE

Total Freedom
Private Practice

Ready to claim your therapeutic gifts, change lives, AND make good money? It’s time to fill your practice with ideal-fit, private-pay clients.

Whether you’re new to private practice or you’ve been grinding for years, Total Freedom Private Practice is the complete step-by-step program (with mentoring, coaching, and accountability) to help you develop a profitable private practice you love.

  • “The program is worth every penny! After getting coached, I was able to raise my rate with confidence and immediately booked a new client two days later.”

    SHANE

  • “This course helped me really get down to brass tacks about what I want to do, who I want to help, and how I want to do it- as well as giving me actual data points and strategies for determining when I need to be patient and when I need to shift directions.”

    ALISON

  • “I don’t feel like I have to have a string of non-stop appointments anymore. These guys helped me charge a rate that works for me.”

    JAMIE

  • “Best investment ever! This is going to get me out of the grind of community mental health and help me have a practice that works for me and my family.”

    SIERRA

What’s inside Total Freedom Private Practice?

  • Step-by-Step Curriculum

    Know exactly what actions to take each day to build a private practice that will take you to 6-figures and beyond

  • High-Level Mentorship

    Join bi-monthly Q&A calls with 6-figure therapists to get your questions answered and troubleshoot stumbling blocks

  • Marketing Coaching

    Get our eyeballs on your business so we can help you get fully booked with private-pay clients in your practice

Want a sneak-peak at your future?

MODULE ONE

Foundation

Whether you’re just starting out or have been grinding away for years, you need to get clear on a few key pieces of your 6-figure journey.

You’ll learn:

  • The mindset of a successful private practice therapist

  • How to think of yourself as a therapist AND business owner

  • How to take effective action, evaluate, and build momentum

WALK AWAY THINKING LIKE A 6-FIGURE THERAPIST

MODULE TWO

Organization

It’s not sexy, but you need to get your ducks in a row and build the infrastructure for a successful, sustainable business (cuz a sloppy business only gets sloppier as you grow it). We said what we said.

You’ll learn:

  • The basic elements of a reputable, legit business

  • How to name your business, create a budget, and get noticed

  • Which actions to prioritize vs shiny objects that waste your time

  • How to make decisions and implement quickly

WALK AWAY WITH A LEGIT BUSINESS (NOT A CHARITY)

MODULE THREE

Your offer

This is where sh*t gets fun! It’s time to take your desire to help people and turn it into a money-making enterprise.

You’ll:

  • Know exactly who you help and how you help them

  • Navigate internal drama so you can start making money right away

  • Design a compelling elevator pitch that will have people excited to hire you and tell their friends about you

WALK AWAY WITH A CLEAR OFFER YOU LOVE TO TALK ABOUT

MODULE FOUR

Pricing your offer

A lot of pricing advice frankly sucks (“charge your worth” gives us the big ick). And most people would rather discuss their fetishes than money.

This is a space where you get to talk about money, make a lot of it, and then talk about THAT without any shame or weirdness.

You’ll:

  • Use our Easy Pricing Formula and Confidence Mapping System to price your services

  • Have a system to charge for late cancellations and no-shows

  • Create a structure for sliding-scale clients, as needed

  • Know exactly how to talk about your fees without being weird or feeling like a used car salesman

WALK AWAY WITHOUT FEELING “EW, GROSS!” ABOUT MONEY

MODULE FIVE

Marketing & Finding
Private-Pay Clients

You’re ready to help. Now where the heck are the clients? How do you find them and get them to pay you?

You’ll:

  • Have a strategy to get in front of your ideal clients

  • Create a marketing plan that feels like YOU, not gross and salesy

  • Know how to run consultation calls that bring in the clients you love (and screen out the clients you don’t)

WALK AWAY WITH A MARKETING STRATEGY THAT FEELS SIMPLE AND EASY

MODULE SIX

Serving your people

It’s time to start doing what you were put on this planet to do - HELP YOUR PEOPLE.

You’ll:

  • Create a burn-out-proof business by setting up clear boundaries with yourself, your business, and your clients

  • Embody all the lessons you share with your clients

  • Build a support system with other therapists for clinical consultation, business advice, and just shooting the shit

WALK AWAY WITH A PROFITABLE BUSINESS YOU LOVE

THE BONUSES

THIS TIME NEXT YEAR YOU COULD HAVE A WILDLY SUCCESSFUL PRIVATE PRACTICE

WE’RE HERE TO GUIDE YOU EVERY STEP OF THE WAY

FAQ

HOW LONG IS THE PROGRAM?

You’ll have lifetime access to the curriculum and access to live mentoring calls for one year.

If you want support past 12 months, don’t worry! We’re creating something amazing for alumni!

WHAT HAPPENS WHEN I SIGN UP?

As soon as you enroll, you’ll be sent a welcome email with your username and password to access the Total Freedom Private Practice curriculum. Then everything is yours and you can get started right away!

You’ll also receive email invites to join live mentoring calls with us twice a month!

I’M SUPER BUSY. HOW MUCH TIME WILL THIS TAKE?

We get it. We juggle a lot of demands too.

Now hear us out - Do you have the time to figure this out on your own? Do you have the time and energy to keep doing what you’re doing the way you’re doing it? If so, cool.

We think the Total Freedom Private Practice is the path to being less busy. We created this program for people who are overworked and overextended (Yay for self-paced trainings and simple, actionable steps!). Plus we love to get maximum results with minimal time and effort.

IS THE PROGRAM LIVE OR RECORDED?

It’s both! The curriculum is all recorded so you can put our tools into action at your own pace.

We also provide live coaching and mentoring calls twice a month. This is the perfect time to get feedback, troubleshoot issues, and get your questions answered.

WHAT IF I CAN’T MAKE THE LIVE CALLS?

No problem! All the calls are recorded so you can watch them on your own time. If you have a question you need answered, you can email your question to us before the live call.

IS THERE A REFUND POLICY?

Yep! The Total Freedom Private Practice comes with a 100% money back guarantee, which means if you join, implement all the strategies, and it doesn’t work for you - we’ll refund your investment. It’s risk-free!

CAN I SHARE THIS WITH MY THERAPIST FRIENDS?

We love therapist friends! Thank you for sending them our way. (Of course, we wouldn’t appreciate it if you were to share your login information.) We offer an affiliate program for enrolled clients who refer their friends, so you get a nice little financial bonus when they sign up!

You’re the perfect fit if you…

* You have a passion to help people and you’re ready to fill your practice with clients who love to pay you for changing their lives

* You like the idea of a private practice but you have no idea where to start

* You have a business but it feels like a charity (and you grit your teeth whenever clients walk in with their Starbucks and fancy bags)

* You want the freedom of a private practice, but question if you have what it takes to be an entrepreneur

* You want simple frameworks to get clients and streamline your systems (freeing you up to do more of what you love)

* You want a community of therapists with the wisdom, experience, and help you can’t get anywhere else (no more YouTube rabbit holes for free advice)

* You are ready to show up and do the work because you know you deserve a thriving life and business

Let’s call working with clients for very little money what it is - NOT SUSTAINABLE

REWARDING? SURE. BUT NOT SUSTAINABLE.

At the end of the day, it’s not about the money.
It’s about
making a difference.

Listen - the world is NOT a better place when therapists work themselves to the bone.

When therapists make good money, they can serve MORE people and do it WITHOUT RESENTMENT OR BURNING OUT. And we think more success, money, and joy for good people (that’s you!) DOES make the world a better place.

And that’s what we live for.